Ethereum gained huge popularity within last few years, and still growing strong. It's normal that a lot of customers look where Ether could be purchased. And for that they need ETH exchanges. Most exchanges which accept Bitcoin or Litecoin, support Ethereum as well. In addition, they have more cryptocurrencies to offer.
Furthermore, Ethereum trading is much quicker than other altcoins due to faster transaction turnaround time. Most noteworthy, this currency has a huge growing potential and spreading adoption for 2018.
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Probably every trading platform accepts Ethereum as much as Bitcoin. Also, adoption is even wider sometimes because of the lower fees. Therefore, a lot of trading platforms have ETH in the first place of trading volume. It's a must to have Ethereum available on a trading site together with other digital coins. Finally, most of the trading pairs include Ether, so it cannot be ignored.